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Five Reasons to Publicize Your ESG Initiatives

More than 70% of companies acknowledge ESG initiatives as an effective means to mitigate brand reputation risks. Embracing this perspective not only aligns businesses with societal values but also presents a multitude of benefits. Here are five compelling reasons to showcase your CR initiatives Enhanced Brand Reputation: Publicizing CR efforts builds a positive brand image …

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Sectors that benefited the most from the Pandemic

We look at the industries for those most affected by social-distancing and stay-at-home orders. To stop the spread of the pandemic, many governments issued stay-at-home orders and social-distancing guidelines. This new way of life kickstarted existing trends like working, shopping from home, and at-home entertainment. Some sectors have benefited, while others were severely hurt. A year later, …

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LinkedIn Advertising Campaigns: A Brief Overview

  Advertising campaigns are crucial in many ways for businesses. Getting its name circulating through effective ad campaigns greatly increases the chance of getting more business, increasing sales, etc. Now, this article is not to discuss advertising in general, but an overview of how to effectively advertise your business on LinkedIn. Read on to learn …

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