Business Video

YouTube as an Important Aspect of Video Marketing

How can YouTube enhance your video marketing strategy? YouTube has become the second largest search engine right after Google. This success is the result of many factors, including being a user-friendly online platform plus the rising admiration for videos. Video content has become very popular among internet surfers and it has become very evident that …

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Boost Your Corporate Online Presence During COVID-19

Since the naming of COVID-19 as a pandemic on January 30th 2020, businesses across industries have been greatly affected; therefore, it may be cause for great concern for some businesses while posing opportunities for others. The shift from the usual worldwide day-to-day business transactions to online platforms has demonstrated how businesses can survive primarily through …

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Marketing Trends that are changing the world in 2018

In 2018, Content Marketing has become the number one efficient Marketing form that focuses on creating, publishing and disturbing valuable content to a targeted audience. Consumers have become more demanding.
Here are five new Content Marketing trends that are changing the world in 2018.

Explainer videos: 6 types of animation styles

Nowadays, there are lots of style options available to choose from when producing a video. Once you decide on animation, there are also different types that you should choose from. Animated videos have become one of the most powerful tools for your marketing endeavors. Animation is the process of creating the illusion of movement by showing series of still pictures in rapid succession.

Let me give you an idea about some types of animation styles for your next video projects. Here we go!

The Do’s and Don’ts for using Hashtags

Hashtags grew in popularity over the past few years. They are used all the time and on many platforms like Facebook, Twitter, Instagram, YouTube… However not everyone knows how to use hashtags properly for better-targeted marketing campaigns.

So here are few do’s and don’ts that you should follow in order to use hashtags successfully on your social media profiles.

6 Video Marketing best practices

In the past years, the video boom has been simply phenomenal. In fact video is becoming the big marketing tactic and video content is officially here to take over the digital landscape.

For this, you should set video as a priority and start including it in your marketing mix. But how can you make the most of it? Here are 6 best video marketing practices.

Social Media Marketing Myths

Social media can be an awesome and powerful tool for your brand. However, although social media is now everywhere in a seriously inescapable way, unfortunately there are a number of misconceptions floating around that can lead to disappointment.

Let’s discover few social media marketing myths that have been in existence over the years.

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