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YouTube as an Important Aspect of Video Marketing

How can YouTube enhance your video marketing strategy? YouTube has become the second largest search engine right after Google. This success is the result of many factors, including being a user-friendly online platform plus the rising admiration for videos. Video content has become very popular among internet surfers and it has become very evident that …

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How Effective are Covid-19 Explainer Videos?

The Covid-19 pandemic caused dramatic changes to businesses across all industries. It gave way to more businesses digitizing themselves and introducing new ways of communicating with their customers. Marketers have found it especially challenging to cope with the change, resorting to highly impactful awareness explainer videos to alert the public about the dangers and safety …

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Boost Your Creativity With These Simple Steps

Are you lacking creativity? Need some fresh ideas to come to you? Psychologists define creativity as the process of creating something that is original and worthwhile. It’s about finding solutions to the problems and new ways of approaching different situations. However, creativity isn’t reserved for the artists and some special people as you may think. …

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