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YouTube as an Important Aspect of Video Marketing

How can YouTube enhance your video marketing strategy? YouTube has become the second largest search engine right after Google. This success is the result of many factors, including being a user-friendly online platform plus the rising admiration for videos. Video content has become very popular among internet surfers and it has become very evident that …

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Boost Your Creativity With These Simple Steps

Are you lacking creativity? Need some fresh ideas to come to you? Psychologists define creativity as the process of creating something that is original and worthwhile. It’s about finding solutions to the problems and new ways of approaching different situations. However, creativity isn’t reserved for the artists and some special people as you may think. …

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Optimize your brand’s YouTube channel in 7 ways

As I discussed in a previous blog post, businesses should utilize social media marketing as one way of building and growing their online presence. In fact, while Facebook, Twitter, Instagram and other platforms are important, there’s another website where you should establish a strong presence: YouTube.

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