If you need a Video Production Company to handle your digital videos, take a quick look at these Video Marketing Statistics for the year 2022, gathered up by Explain Ninja:
- 94% of marketers agree that videos have helped increase user understanding of their product or service.
- If more than 99% of people who used video for marketing said they continued using video throughout 2021, two-thirds of marketers (66%) either increased or maintained their spending on video in 2022. Thus, 88% of people would like to see more videos from brands in 2022, which is an increase of 3% from the last year.
- Almost 93% of brands say they got new customers due to the videos posted on their social media accounts.
- Nearly 61% of companies say that video content is a major part of their marketing plan.
- In fact, as of 2022, an average person is predicted to spend 100 minutes per day watching online videos.
This is not even half the list published in their Top Video Marketing Statistics 2022 article, however, it gives you an insight into the importance of video content and the phenomenal results and benefits you will reap if you do it right! Videos gather website traffic and incite consumers to make purchases, however, the process of creating the perfect video that will harvest such benefits can be daunting! Even the process of choosing the best Video Production Company to reflect your business and your message is not easy!
*Check our blog on Questions to Ask your Video Production Company.
Nevertheless, spending money on videos and collaborating with a professional Video Production Company is ALWAYS a wise investment to make! Videos are what Video Production Companies specialize at! The magic is that they know exactly what they are doing, and just by pitching your campaign idea to them, the team will give you a very realistic and accurate estimate of how much it will cost you to bring your idea to life. More so, while it will cost you a sum to hire a reputable company, however, it will save the expenses of in-house production. Just think about it: the additional salaries, the equipment, props, wardrobe, etc. Many components such as talent, location, and more come together to create successful and effective video content.
There’s more! THE LAST thing that your branding needs are unprofessional and low-quality videos to ruin your feed and your website. Everything needs to be done to perfection, from lighting and casting to editing and A LOT MORE!! You also need the process to run smoothly and mistake-free, plus, it wouldn’t harm to be time-sensitive and meet deadlines, would it? Thanks to years of experience and training, a reliable and respectable company like Business Motion will be able to achieve all that! By making sure that you have a passionate and creative team of experts by your side, all your needs will be met and all your requests answered! Such a team will be able to create ads, film a live event, promotional videos, and commercials & create a high-quality animated video or whatever kind of motion content that your business needs! With their special marketing advice and their knowledge of various platforms such as Facebook, Instagram, and YouTube, you will be surely getting your money’s worth! The magic is the hassle-free and stress-free aspect of it all. No extra monetary or timing burden, just a group of trained professionals doing what they do best!
Conclusion
Videos will strengthen your branding and highlight your corporate’s message. Whether it’s a reel for Instagram or a 5-minute video for YouTube, a video has the ability to deliver a message to the viewer in a way that sticks and drives them to want to learn more or try a product or give a service a go! Through the years, we have witnessed first-hand the accelerating success of companies and organizations once they added videos to their digital marketing strategies and plans.
Contact Business Motion for guaranteed retweets, likes, shares, subscriptions, follows, and others of what your heart truly desires!